Q1 2024 Performance of Top Wellness Apps on Android in Australia

As the first quarter of 2024 wraps up, we're taking a look at the performance trends of the top wellness apps on Android in Australia, with insights provided by Sensor Tower.

Calm - Sleep, Meditate, Relax saw its revenue fluctuating between $10K and $14K throughout the quarter. Downloads started at approximately 4K in the first week of January and trended downwards to just under 2K by the end of March. Weekly active users were highest at the beginning of the quarter with nearly 25K users but showed a slight decrease to around 22K by the quarter's end.

Headspace: Meditation & Sleep experienced a revenue range from $9K to $11K, with notable peaks in the second week of January and the first week of March. Downloads peaked at nearly 2K in mid-January, followed by a gradual decline to just over 1.5K by March's end. The app's weekly active users saw a decreasing trend from 24K to around 20K.

ShutEye®: Sleep Tracker showed revenue that peaked at over $7K in the first week of February, followed by a general downward trend to just below $5K towards the end of March. Downloads had a significant spike at the end of January with over 12K, but this figure also decreased, settling around 2.5K by the quarter's conclusion. Weekly active users followed a similar trend, peaking at 24K and ending the quarter at approximately 16K.

Balance: Meditation & Sleep presented a different story with its revenue starting at around $7K and decreasing to just over $3K by the end of March. Downloads followed a downward trend as well, from 3.7K to just over 1K. Weekly active users decreased from 9.5K to around 6.4K during the quarter.

Lastly, Waking Up: Beyond Meditation had revenues beginning at $3.7K, peaking in the last week of January at over $4K, and then falling to $1.5K by the close of March. Downloads remained low, starting at 198 and finishing at 98. Weekly active users started at approximately 3K and saw a slight decrease to just over 2.4K.

For more detailed insights and data analysis, visit Sensor Tower. These trends provide a glimpse into the dynamic wellness app market in Australia on the Android platform.